Photo by Kandace Photography

Congratulations on your engagement! We're excited to help you find your gown!
New 2025 dresses are arriving weekly and we have several off the rack
and rush options of 1-8 week delivery for our brides wanting to get married soon.
With 2025 being one of the biggest years for weddings, get your dress ordered early!

Designers

Our dresses range in price from $1,400 to $3,800 with our average price at $2,000. Our buyers hand pick each dress and all personalities of styles are represented: clean & chic, boho, glam, long sleeves, fitted, ballgowns, romantic lace, and a curated line especially for our plus size brides.

View Our Designers

Photo by Kandace Photography

Appointments

With a very busy 2024 season already here, we want to provide you an amazing experience and make sure we have space for your guests. Use the online calendar or call the store to book an appointment to find the perfect dress.

Book an Appointment

About Us

Celebrating 20 years in business. Meet Jaime and our amazing team of stylists and experts of all things bridal.

Photo by Catherine Leanne Photography

Picture perfect! 🤩 Congratulations to the Chains! 💕

Vendor Team:

Venue: @northtahoeevents
Photography: @caitlinraephotography
Wedding Planner: @renotahoeenchantedevents
Catering: @roundaboutreno
DJ: @justincredibledj
Florals: @awesomeblossomfloraldesign
Beauty: @ladida_beauty
Bakery: @sugarpinecakery
Bridesmaids: @birdygrey
Bridal Salon: @jaimebridal
Bride + Groom: @marinachain_ + @drake_chain_

#wedding #weddingday #weddinginspo #destinationwedding #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #tahoeweddings #weddingphotos #newlyweds #theysaidido #shesaidyes #congrats

If you can’t make up your mind on a fitted or fluffy wedding gown (we know we can’t), why not get a dress that does both?! 👏

Our bride is wearing @martinalianabridal - Style 1684 ✨ A timeless and romantic gown that is available with or without the overskirt!

Vendor Team:

Venue: @wineandroseslodi
Photographer: @joleehenley.photography
Videographer: @mcanallymoments
Florals: @embellish_flowers
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal
Groom’s Tux: @menswearhouse

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #martinaliana #martinalianaweddinggown #martinabride #newlyweds #shesaidyes #theysaidido #2dressesin1

@missstellayork popped off with this colorful floral lace A-line dress!!🌸🪻🌼

-STYLE 8063
Also available in Ivory!!

- Use #linkinbio to make an appointment now!! Your dream dress is waiting for you here at J’aime Bridal!🤍✨

-#jaimebridal #bridalshop #bridalsalon #missstellayork #wedding #weddingdressinspo #coloredweddingdress

If there’s one thing @martinalianabridal knows… it’s a train 😍

Our @martinalianabridal Designer Preview Trunk Show starts tomorrow, December 6th through December 8th! We’ll have lots of new gowns in store that haven’t made it to production yet. This means you might have the opportunity to get a one-of-a-kind wedding dress! 🤗

This is an exclusive event where no photos or videos are allowed to be taken of the gowns 📸 It is appointment only, so use the #linkinbio to snag a spot while they’re available!

Photographers:

@by.jessicac
@malikadanae_photography
@xoandfetti
@thelightandco
@jonandjessstudio
@haute.weddings
@willowandben

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #weddingphotos #jaimebridal #bridalsalon #bridalshop #downtownpleasanton #martinaliana #martinalianawedding #martinalianadress #martinabride #designerpreview #trunkshow #exclusiveevent #appointmentonly #specialevent

Looks like you’ve scrolled to your dream dress by @martinalianabridal 🤍✨🙌🏼

This beautiful dress has a basque waist, beading, and a sweetheart neck line! There’s also a slit that you can order with or without!! Remember, our @martinalianabridal preview show is fast approaching! Better book now ;)

#jaimebridal #bridalsalon #wedding #linkinbio #weddingdressinspo #basquewaist #aline #bridalsalon #downtownpleasanton #dreamdress

Pure love and joy radiates from this happy couple! 😍 Congratulations to our bride, Alicia, and her husband, Drew!

Our @martinalianabridal Designer Preview Trunk Show starts December 6th through December 8th! This is an exclusive event where we have new gowns in that haven’t made it to production yet. Spaces are limited so use the #linkinbio to snag a spot to sneak peek these beautiful dresses! 🤍

Photographer: @matlynmayphotography
Bridal Salon: @jaimebridal
Bride + Groom: @trvlbird89 + @drewfus83

#wedding #weddinginspo #weddingdresses #weddinggowns #weddingdressinspo #weddinggowninspo #weddingphotos #cleanweddingdress #timelessweddingdress #bridalshop #bridalsalon #jaimebridal #downtownpleasanton #purelove #martinaliana #martinabride #martinalianatrunkshow #trunkshow #designerpreview #specialevent #makeanappointment

Does it?? Let us know in the comments!✨🙌🏼

This new @martinalianabridal in style 1848 is such a DREAM🤍 our Martina Liana Design Preview is coming up soon!! Book now using #linkinbio before spots get filled up!

#Martinaliana #previewtrunkshow #bridalshop #weddingdressinspo #princessdress

#cybermonday Sale on #weddinggownpreservation is on! Now until end of Day Thursday 12/05 - $240 to have your gown cleaned and professionally preserved. Regular price is $300. We take ALL dresses! No need to have bought your dress with us. Use the #linkinbio to buy today and drop off your gown anytime. Dress can be shipped direct to you or picked up in our store. Gift certificate has no expiration. See our IG stories & highlight for more info! Includes up to 5 additional items at no charge (excludes shoes and petticoat) #gownpreservation #weddinggownpreservation #trivalleyweddings #ifoundthegownatjaime #weddinggowncleaning #pleasantonwedding #livermorewedding

Surprise! ✨ Martina Liana Designer Preview Trunk Show coming December 6th through December 8th. You didn’t think we let you enjoy the holidays without a Martina Liana event did you?

This is an exclusive event where we showcase wedding gowns that haven’t made it to production yet. No photos or videos are allowed unless you decide one of them is your dream dress! 📸

This event is by appointment only. You can use the #linkinbio to see what we have available. Spots go fast so snag one while you can! We hope to see you there! 🤍

#wedding #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #martinaliana #martinalianaweddingdress #martinalianatrunkshow #designerpreview #trunkshow #martinabride #2025brides #exclusiveevent #byappointmentonly #linkinbio #coutureweddinggowns #bridalshop #bridalsalon #jaimebridal #downtownpleasanton

Getting ready is ~just~ as fun as the wedding! Congratulations to our bride, Nikki! 🤍

Vendor Team:

Venue: @oahuweddingvillas
Photography: @mdee_photo
Beauty: @mua.manda @mua.mandaxbridal
Jewelry: @jamesallenrings
Bridal Salon: @jaimebridal
Bridal Gown: @martinalianabridal
Bride: @niikkss_

#wedding #weddingday #weddingphotos #weddinginspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #martinaliana #martinalianaweddinggown #martinabride #2024bride #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #beautifulbride #oahuweddings #hawaiiwedding #coutureweddingdresses

Quick reminder that @essenseofaustralia has a gown for every bride! From silhouettes to lace appliqués to sparkle to straps… anything style you want can be found in an Essense gown ✨

Today is day 2 of our @essenseofaustralia Designer Preview Trunk Show! We have new gowns to try on in store that haven’t made it to production, so the only way to see them is in person! Book an appointment today while we still have a few slots left- use the #linkinbio to see what’s available! 🤍

Vendors:

@felltogetherphotography
@mikaylaandersonphotography
@mariellehayes_photo
@mckenzielynn_photography
@brysphotography_
@julia_rosephotography
@1985lukephotography

#wedding #weddinginspo #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #weddingphotos #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #essenseofaustralia #essensebride #essensetrunkshow #designerpreview #specialgowns #laceweddinggowns #floralweddinggowns #classicweddinggowns #ballgownweddingdress #fitandflareweddingdress #makeanappointment #specialevent

Some of our favorite dresses from the recent collection!! ✨

Our @essenseofaustralia preview show is THIS WEEKEND!! We still have a couple slots open for Friday and Sunday!! Use our #linkinbio to book now, because you’re surely going to want to see these dresses!!🤍

Comment which dress is your fav!!⭐️

#essenseofaustralia #essensepreviewshow #jaimebridal #bridal #downtownpleasanton #newdresses

@essenseofaustralia style D4037- the perfect blend of glamorous, romantic and sexy ✨

Congratulations to our bride, Jacquelyn! 🤍

Our @essenseofaustralia Designer Preview Trunk Show starts November 22nd through November 24th! This is an exclusive event where we showcase gowns that haven’t made it to production yet. No photos or videos are allowed unless you claim it as yours! 📸

This event tends to book us fast, so be sure to use the #linkinbio to see what appointment slots we have available. We hope to see you all there for this special event! ✨

Vendor Team:

Venue: @delvallewinerylivermore
Photography: @brittrobertsphotography
Beauty: @jenna.ortega.beauty
Tan: @skin_tones_byt
Bridal Gown: @essenseofaustralia
Bridal Salon: @jaimebridal
Bride: @jacquelyn_zimmerman

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #essenseofaustralia #essensebride #2024bride #sayyestothedress #newlyweds #theysaidido #happiestdayever #designerpreview #trunkshow #specialevent #appointmentonly

NEW @essenseofaustralia GOWNS IN!✨

Just in time for our Essense Designer Preview show next weekend! If we are going to see you there comment “⭐️”

Can’t wait to see you all there<3

#jaimebridal #bridalshop #color #weddinggowninspo #wedding #downtownpleasanton

Our beautiful bride, Winnie, in @essenseofaustralia style D3477 ✨

This gown looks gorgeous on every bride and comes in multiple colors- there’s a reason it’s one of our best sellers!

Our @essenseofaustralia Designer Preview Trunk Show starts November 22nd through November 24th! This is an exclusive event where we showcase gowns that haven’t made it to production yet, so no photos or videos! 📸 This event is by appointment only, so use the #linkinbio to secure your spot before they’re gone! 👏

Vendor Team:

Venue: @ruthbancroftgarden
Photography: @vivianchenweddings
Coordination: @tlceventcoordination
Rentals: @chairsforaffairsconcord
Bakery: @le_gateau_elegant
Beauty: @gracelinmakeup
Bridal Gown: @essenseofaustralia
Bridal Salon: @jaimebridal
Groom’s Suit: @oliverwicks
Bride + Groom: @winniec1tam + @weqo

#wedding #weddinginspo #weddinggowns #weddingdresses #weddinggowninspo #weddingdressinspo #weddingphoto #thebigday #newlyweds #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #essenseofaustralia #essensegown #essensebride #2024bride #trunkshow #designerpreview #exclusiveevent #dontmissout

Essense of Australia Designer Preview Trunk Show coming your way November 22nd through November 24th! 🙌

This is an exclusive event where you get a sneak peek of gowns that haven’t made it to production yet- this means no photos or videos! 📸

Because this is a special event, it will be by appointment only. You can make an appointment using the #linkinbio to secure your spot! Spots fill up fast so make sure to snag an appointment while they’re available!

Stay tuned on stories to see some of our favorite Essense of Australia gowns- they have a gown for everyone! ✨

#wedding #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #essenseofaustralia #essensebride #essensetrunkshow #essenseevent #specialevent #appointmentonly #specialweddingdresses #trunkshow #designerpreview

Came to the @theweddingmba conference for the LOVE of this amazing business! It was 3 days of inspiration from wedding professionals all of the US. Got to hang with so many of my friends from @trivalleywedpros And congratulations to the couple that met at this event and got married there. 🥹 And like every trip I take, I bustled the bride’s dress 🎉 Can’t wait to implement all the fun ideas I have and have a super cool collaboration in the works with @weddingfashionexpert 💍

Our gorgeous bride, Gianna ✨ Congratulations to her and her husband, Angelo!

Vendor Team:

Venue: @ranchovictoriaweddingsevents
Photography: @mattietrigophotography
Beauty: @muahectorjohnn and his team
Food: @cowabungabbqca
DJ: @iamsugashane
Desserts: Ingrid Fraser- Elegant Cakes
Bridal Salon: @jaimebridal
Bridal Tan: @goddessglowbybee
Bridesmaids Dresses: @azazieofficial
Men’s Tux’s: @tuxedosoflodi
Bride: @giannarosssee

#wedding #weddingday #weddinginspo #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #floralweddinggown #outdoorwedding #weddingphotos #weddingdetails #newlyweds #alineweddingdresses #theysaidido #2024bride #shesaidyestothedress

Love will lead the way 🤍 Congratulations to the Cardoza’s!!!

Vendor Team:

Venue: @reinsteinranch
Photography: @desiraemariephotography
Planning: @tlceventcoordination
Decorations: @edeneventdesigns
Bridal Gown: @jaimebridal
Veil: @boomblush
Beauty: @_couture.beauty_

#wedding #weddinginspo #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #essenseofaustralia #essensebride #2024bride #countryweddings #cleanweddinggowns #newlyweds #theysaidido #shesaidyestothedress

The smiles are what we strive for! 🙌🏼 Congratulations to Brianda and Julio on their special day! 🤍

Vendor Team:

Venue: @thepennyslo
Photography: @christackphoto
Florals: @alemonleaf_florals
Catering: @tacopartycatering
DJ: @levelupdjs
Dessert: @autumncakedesign
Hair: @_brushandblow
Makeup: @meggsahriot
Bridal Gown: @missstellayork
Bridal Salon: @jaimebridal

#wedding #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #stellayork #missstellayork #stellabride #bridalshop #bridalsalon #jaimebridal #downtownpleasanton #slowedding #columnweddingdress #beautifulbride #newlyweds #theysaidido #shesaidyestothedress

Just you and me 💕 Congratulations to Dana and her husband, Justin!

Vendor Team:

Venue: @sereneranch
Photography: @nicolaleighphoto
Coordination: @sparkle_and_lace_events
Beauty: @alldolledup_norcal
Florals: @strelitziaflowerco
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal
Groomsmen: @generationtux
Bridesmaids: @azazieofficial
Bride and Groom: @danalikescats and @justinavriett

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #weddingdayinspo #martinaliana #martinabride #martinalianaweddinggown #coutureweddinggown #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #laceweddinggown #floralweddinggown

Hands up for the newlyweds! 💍 Congratulations to our bride, Jessica!

Vendor Team:

Venue: @viansasonoma
Photography: @melissataylorphotos
Videography: @by.jessicac
Drone: @ty.bartro
Makeup: @hair_makeupbymoni
Hair: @beautyfixstudio
Wedding Planner: @ohsplendidday
Band: @freshmakersband
Florals: @flora.and.fauna.design
Lights: @twilightdesign.biz
Bridal Gowns: @martinalianabridal @essenseofaustralia
Bridal Salon: @jaimebridal
Bride and Groom: @jessicabortolotto and @mattiab123

#wedding #weddingday #weddingphotos #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #coutureweddingdress #tulleweddingdress #pearlweddingdress #receptiondress #twodresses #sayyestothedresses #theysaidido #newlyweds #weddinginspo

This bow shot is priceless! 🎀 Congratulations to our bride, Jessica! ✨

Vendor Team:

Venue: @wenteevents @wente
Photography: @marisaruthphotography
Beauty: @statussalonagency @girl_with_a_curlingiron
Sound: @amospro
Bridal Salon: @jaimebridal
Florals: @pairs.and.pieces
Jewelry: @shanecompany
Car: @bentleymotors
Bride: @jessicadallas

#wedding #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #weddingphotos #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #beautifulbride #2024bride #bowweddingdress #theysaidyes #newlyweds

The heart wants what the heart wants… and the heart wants a cathedral veil 😍👏 Congratulations to our bride, Rachele!

Vendor Team:

Venue: @rubyhillevents
Photography: @_lwebbphoto
Planner: @alloraevents
Florals: @enchantment_floral
DJ: @mgilmore08 (@amospro )
Hair: @breanna.does.hair @anastasia_theresa
Makeup: @ellaleyva
Bridal Gown & Veil: @jaimebridal
Dessert: @glassslippergourmet

#wedding #weddinginspo #weddingphotos #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #laceweddingdress #floralweddingdress #newlyweds #theysaidido #shesaidyestothedress #yestothedress

Some beautiful photos from our bride, Rianna’s wedding! Congratulations to her and her husband! 🤍

Vendor Team:

Venue: @wedgewood.brentwood
Photography: @sound.originals
Makeup & Content Creator: @beautybyjaziz
Hair: @leslieztylez
Florals: @la_luz777
Bridal Salon: @jaimebridal
Bride & Groom: @riannamsatuluri

#wedding #weddingday #weddinginspo #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #privatelabel #classicweddingdress #laceweddingdress #fitandflareweddingdress #weddingphotos #bride #2024bride #newlyweds #theysaidido #shesaidyes

Our annual #SampleSale is tomorrow, Saturday! Are you coming? Want an extra little savings? 🙌🏼🙌🏼🙌🏼 Comment SAMPLE and we’ll send you a sweet message. Be sure to follow us and like this post! Don’t forget to check out the parking links in our bio. #sayyestothedress

Good Buy, Buy, Buy… 2024 SAMPLE SALE! ONE DAY ONLY. SATURDAY, October 26th. 10am to 5pm.
Walk-ins Only!
No appointment necessary for this day only! The entire store of bridal gowns, veils and accessories will be marked down for off the rack purchase.

* Consultants are available to assist and answer questions, but we recommend bringing a friend or family member to help you in and out of the dresses. Due to the busy nature of the sale, this is not an ideal time to bring an entourage or children with you. We will remove most of the seating in the store to have additional racks of sale dresses.

* Dressing rooms will be given out 1st come in 30-45 minute increments

Check out if story highlight “Sale Dresses” first a preview of dresses on sale!

Congratulations to our beautiful bride, Diana! The pop of pearls bring a little fun to this classic, timeless gown! ✨

Vendor Team:

Venue: @richards_ranch
Photography: @arelijphotography
Planner: @tlceventcoordination
Rentals & Florals: @edeneventdesigns
Catering: @onthevinecatering
Bartending: @burnercustomdesigns_events
Bakery: @batter_n_icing
DJ: @markaddingtonevents
Beauty: @makeup_by_raelynnl
Bridal Gown: @essenseofaustralia
Bridal Salon: @jaimebridal
Bridesmaid Dresses: @davidsbridal
Groom + Groomsmen Attire: @menswearhouse
Bride and Groom: @diligent_dee and @_ajlowe1

#wedding #weddingday #weddinginspo #weddingphotos #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #jaimebridal #bridalsalon #bridalshop #downtownpleasanton #timelessweddinggown #classicweddinggown #essenseofaustralia #essensebride #2024bride #newlyweds💍

One of our OG brides in an OG @martinalianabridal gown- style 1059 ✨

Our Martina Liana Designer Preview show starts today! Appointments are still available throughout the weekend, use the #linkinbio to see what’s available or check out our stories- you can book through there as well! Remember, these showcased gowns haven’t made it to production yet, so no photos or videos allowed unless you call one of them your own! 📸

This is also the ONLY time we offer discounts on gowns- take advantage while you can! 🤍

Vendor Team:

Photography: @ajclarkphoto
Hair: @hairbykristis
Makeup: @muahectorjohnn
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal
Bride: @haileegirl_xoxo

#wedding #weddinginspo #weddingphotos #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #martinaliana #martinalianaweddingdress #martinabride #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #coutureweddinggowns #designerpreview #trunkshow #specialevent #makeanappointment

A gown fit for a princess 👑

Our beautiful bride, Adrienne, is wearing @martinalianabridal style 1490- one of the many gowns that will be available for try-on this weekend!

Our @martinalianabridal Designer Preview Trunk Show starts on October 18th through October 20th! We’ll have lots of gowns in store that haven’t made it to production yet- a special sneak peek just for you! This event is appointment only and tends to book up quick, so use the #linkinbio to see what’s left! ✨

Vendor Team:

Venue: @ravelevents
Photography: @tomschellingphoto
Florals: @thegatheringflorist
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal
Bride + Groom: @adriennegraceu + @mikechu58

#wedding #weddingday #weddingphotos #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #martinaliana #martinabride #martinalianaweddinggown #princessdress #newlyweds #jaimebridal #bridalsalon #bridalshop #designerpreview #trunkshow #specialevent #coutureweddinggowns

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