Photo by Kandace Photography

Congratulations on your engagement! We're excited to help you find your gown!
New 2025 dresses are arriving weekly and we have several off the rack
and rush options of 1-8 week delivery for our brides wanting to get married soon.
With 2025 being one of the biggest years for weddings, get your dress ordered early!

Designers

Our dresses range in price from $1,400 to $3,800 with our average price at $2,000. Our buyers hand pick each dress and all personalities of styles are represented: clean & chic, boho, glam, long sleeves, fitted, ballgowns, romantic lace, and a curated line especially for our plus size brides.

View Our Designers

Photo by Kandace Photography

Appointments

With a very busy 2025 season already here, we want to provide you an amazing experience and make sure we have space for your guests. Use the online calendar or call the store to book an appointment to find the perfect dress.

Book an Appointment

About Us

Celebrating 20 years in business. Meet Jaime and our amazing team of stylists and experts of all things bridal.

Photo by Catherine Leanne Photography

HEY BRIDES👀✨🙌🏼 NEW ARRIVAL

This stunning private label is now in our store!! It has stunning flowy sleeves and gorgeous beaded lace detail. This dress also comes in Ivory, and you can detach the sleeves to make it strapless!! 🤩

DM us!! Or use our #linkinbio if you wanna make an appointment!!

#bridalstoresinbayarea #pleasantonbrides #danviellebrides #fitnflare #bridalinspodanvielle

SPARKLE alert! This @martinalianabridal dress is a total showstopper! 🤍 With its beautiful basque waist, beaded pearls + sparkles, and stunning sleeves, you'll be the belle of the ball 👏🏻

DM for more questions or use our link in bio to book!

#sparklealert #jaimebridal #explore #explorepage✨ #martinaliana #essense #essenseofaustralia #weddinggowninspo

Add a dash of sparkle to your minimalist style!?✨✨✨

The gorgeous @missstellayork dress in style #8159 is perfect for you!

#bridalsalon #bridalshop #stellayorkbride #partyintheback #simple #clean #bowbride #weddinggowninspo #yourweddingdress

Have you ever imagined a more beautiful thing!? 🫢🤍✨

@martinalianabridal does it again!! 👏🏻

DM to BOOK!! Or use the #linkinmybio

#martinaliana #jaimebridal #pleasantonbride #bayareabridalstore #weddingdressinspo #alloverlavebridal #bridalshop

Does it really need anything else!!!☺️✨🤌🏼

This NEW @martinalianabridal is just gorgeous! So perfect for your fitted glittery brides!! ✨

#PleasantonWedding#PleasantonBride#PleasantonBridalShop#TriValleyWeddings
#LivermoreWedding#DublinCAWeddings
#SanRamonBride #EastBayWeddings
#BayAreaBride#BayAreaBridalShop

Of course we had to pull out this new @essenseofaustralia gown for when things get a little serious… “wink wink💍”

DM us to book or use our #linkinbio

#jaimebridal #bridalsalon #bridalshop #whenrelationshipgetsserious #essensepfaustralia #justengaged #weddingdressshopping #bayareabride #bayareawedding

“Boots, barns, and forever kind of love — Congratulations to our bride that said ‘I do’ under these beautiful country skies.” 🤠💍🌾👢 photos by @shannonbrynphoto Dress from our @essenseofaustralia collection.

Every flower on her train was placed with love and intention. 🤍 So happy for our bride and absolutely in awe over these pictures from @lightfallimagery 📷 Dress is the beautiful work of @martinalianabridal

Which @missstellayork is your favorite!✨
Stay tuned for the next couple of posts for what’s to come 👀👀

Comment down below your favorite! 1-5!! #commentdownbelow⬇️

#stellayork #stellayorkbride #jaimebridal #bayareabridal

Sample Sale Saturday May 10th! One day only. 10am to 5pm. No appointment needed for this day only. We have a lot of dresses to sell to make room for the new ones! What are you most interested in? #essenseofaustralia #stellayork #martinaliana

2025 SAMPLE SALE! ONE DAY ONLY. SATURDAY, May 10th - 10am to 5pm.
Walk-ins Only!

No appointment necessary for this day only! The entire store of bridal gowns, veils and accessories will be marked down for off the rack purchase.

* Consultants are available to assist and answer questions, but we recommend bringing a friend or family member to help you in and out of the dresses. Due to the busy nature of the sale, this is not an ideal time to bring an entourage or children with you. We will remove most of the seating in the store to have additional racks of sale dresses.

* Dressing rooms will be given out 1st come in 30-45 minute increments

Check out if story highlight “Sale Dresses” first a preview of dresses on sale!

Searching for the one perfect dress will easier with our @allwhowander Trunk Show taking place now to Sunday, May 4th. We’ll be featuring fun destination and boho inspired dresses perfect for packing in your suitcase. Book your appointment using the #linkinbio #Trunkshow #allwhowander #destinationwedding #mexicowedding

What the bride wanted.. VS what she got!!✨✨✨

#whatthebridewantedvswhatshegot #martinaliana

New arrivals alert!!! We can’t say enough about these new dresses!! 🤍🙌🏼

We have some available appointments next weekend!! Make sure to DM us or use the Link in Bio!!

Which one is your favorite!?

#bridalsalon #jaimebridal #weddinggowninspo #weddinggowninspo #weddinggown #weddingdressinspo #explore #jaimebridal #sparkles #wedding

New dresses from @essenseofaustralia are arriving weekly and they are so PRETTY! This is the soft a-line our brides have been asking for… plus we love a good slit too.

@martinalianabridal you have done it yet again!! 👏🏻🤍

This amazing dress has quality’s we haven’t seen!! The beautiful feathery bottom is so unique and we are here for it!!

What’s your favorite part? Let us know in the comments!✨✨✨

Remember to click on that link 🔗 in bio to book!! #linkinbio👈

#martinaliana #featheryweddingdress #uniqueweddingdress #downtownpleasanton #jaimebridal #weddingdressshopping

We love showcasing some of our gowns!! If you’re newly engaged and ever walking by @jaimebridal you will always see some sparkle!!🤍✨

If you want to learn more about us.. our DMs are always open!!!

Wanting to add more sparkle to your bridal look!?✨ @jaimebridal has you covered!

While you are on your bridal gown search with us, you can try on veils, head pieces, and even gloves!! It definitely changes up your look!

Use our #linkinbio to book with us!!

#weddingdressinspo #weddingaccessories #bridalshop #jaimebridal #weddinggown #crown #veil #gloveswithweddingdress #bridalaccessories #stellayork

Our Spring Cleaning Sale on #weddinggownpreservation is just what you need to get your dress so fresh and so clean! ✨ Now until Sunday, April 17th we’re taking $60 off our cleaning and preservation package. $240 to have your gown cleaned and professionally preserved. Regular price is $300 Use the #linkinbio to buy on our website today and drop off your gown anytime. Can’t get to the store? Just add shipping and we’ll send you a kit. Once the dress is cleaned and boxed up, the dress can be shipped back to our store or directly to you at no additional charge. Gift certificate has no expiration. See our IG story or highlight for more info! Includes up to 5 additional items at no charge (excludes shoes and petticoat) #gownpreservation #weddinggownpreservation #madeintheusa #smallbusiness #trivalleyweddings #ifoundthegownatjaime #weddinggowncleaning #pleasantonwedding #livermorewedding

Hands in the air for the newlyweds! 💍 Congratulations to our bride, Stephanie, and her new husband! 🤍

Vendors:

Venue: @thepurpleorchid
Photography: @tylardelegeanephoto
Cinematography: @azfilmcompany
Entertainment: @aceentbayarea
Beauty: @statussalonagency @bellafreshsalon
Bridal Salon: @jaimebridal
Florals: @rosebudfloraldesigns
Bride: @steph.nicolini

#wedding #weddingday #weddinginspo #weddingphotos #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #downtownpleasanton #jaimebridal #purpleorchid #purpleorchidwedding

All over lace is the new FAB! Plus a good basque waist ;) ✨🫶🏼

@martinalianabridal #1882

#martinaliana #basquewaistweddingdress #alloverlace #strapless

Another favorite @martinalianabridal gown of ours- style 1593✨

This gown comes in multiple colors and also has the option of detachable sleeves- a fun way to get 2 dresses for the price of 1! All of Martina Liana gowns have some sort of customization available- whatever you envision, @martinalianabridal can make it happen! 🤍

Our Martina Liana Trunk Show starts today through Sunday! This is an appointment only event, so use the #linkinbio to secure your spot. We’ll have tons of new dresses in for you to try, plus a discount on all gowns ordered over the weekend! 👏

Vendors:

Venue: @theneonmuseumlasvegas
Planning: @a_wong_events
Officiant: @weddingvowslasvegas
Photography: @elizabethle_photography
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal
Bride: @jennbearr

#wedding #weddingday #weddingphotos #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #martinaliana #martinalianaweddingdress #martinabride #elopement #lasvegas #lasvegaswedding

Show-stopping @martinalianabridal gowns we always have in store, and for good reason! ✨

These are just a few of the gowns we’ll be showcasing during our Trunk Show this weekend, April 11th through April 13th. We’ll also have 20+ more new arrivals that will have you “ooo”ing and “ahhh”ing! 🤍

This is a special event that tends to book up fast. Be sure to use the #linkinbio to snag a spot before they’re all gone!

Stay tuned on stories to see those new arrivals we’re talking about! 🫶🏼

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #specialevent #martinaliana #martinalianaweddingdress #trunkshow #appointmentonly #newarrivals

Swipe to see all of the ways our brides stun in @martinalianabridal Style 1510 ✨

A true trumpet silhouette, style 1510 embodies romantic ethereal beauty. 3D floral embellishments, semi-sheer bodice, architectural seams… this gown has it all!

Our @martinalianabridal Trunk Show is happening April 11th through April 13th, where we’ll be showcasing more than 20 gowns that we don’t always have in store. This is a great way to try on gowns that you’ve been eyeing! These gowns are only available for the weekend, so be sure to book an appointment! Use the #linkinbio to see what’s available. 🤍

Photographers: @jennychou.photo @mdee_photo @kendallaubreyphoto @haute.weddings @anniemasonphoto @beningramvisuals

#wedding #weddings #weddinginspo #weddinggowns #weddingdresses #weddinggowninspo #weddingdressinspo #martinaliana #martinalianaweddingdress #coutureweddingdress #martinabrides #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #specialevent #appointmentonly

Another trunk show coming your way! @martinalianabridal Trunk Show happening April 11th through April 13th. Use the #linkinbio to book your appointment today- you won’t want to miss out! 🤍

This is a special event where we showcase wedding gowns designed by @martinalianabridal that we don’t always have in store. From A-lines to fit-and-flares, from classic to sparkly… Martina Liana gowns have it all. Don’t forget, we also offer a discount on all gowns purchased during this event! ✨

#wedding #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #martinaliana #martinalianaweddinggown #coutureweddinggown #martinabride #bridalshop #bridalsalon #jaimebridal #downtownpleasanton #specialevent #byappointmentonly

Another new arrival just in time for our Martina Liana trunk Show next weekend. See this dress and other couture styles from the newly released line from Friday, April 11th to Sunday, April 13th. Use the link in bio to book your appointment!

The gorgeous @martinalianabridal Style 1497 in action 💗 Congratulations to our bride, Natasha, on tying the knot! 💍

Vendors:

Venue: @savoypalace
Photography: @mtphotoco
Planner: @tatiana.weddingplanner
Florals: @aura.madeira
Bridal Salon: @jaimebridal
Bridal Gown: @martinalianabridal
Bride: @littletashbigworld

#wedding #weddingday #weddingphotos #weddinginspo #weddinggown #weddingdress #weddinggowninspo #weddingdressinspo #martinaliana #martinabride #martinalianaweddinggown #gownoftheweek #bridalshop #bridalsalon #jaimebridal #downtownpleasanton #coutureweddinggown

The newest of the new!!!! Can’t wait to show our brides all the new @martinalianabridal dresses we bought at #idofashionweek 💖 Use the link in bio to book an appointment.
✨Basque waist
✨ Slit
✨ Sparkle
✨ Long train
✨ Matching Royal Cathedral Veil

Last chance to vote for your favorite wedding professionals for @diablomagazine Best of the East Bay! Use the link in our bio to vote 🗳️

There’s nothing more timeless than a classic ivory gown ✨ Congratulations to our beautiful bride, Jessica, who got married this past weekend! 🤍

Vendors:

Venue: @palmeventcenter
Photography: @shannonbrynphoto
Florals: @by_atmospherica
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal
Bride: @xoxobabyjess

#wedding #weddingday #weddinginspo #weddingphotos #bestdayever #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #martinaliana #martinalianaweddingdress #coutureweddingdress #martinabride

New arrival from @essenseofaustralia 🙌🏼✨

This dress has a beautiful slight sweetheart neckline, crepe material, draping details, and a slit that can be ordered with or without!

Wanting to try her on? Book NOW! Use the #linkinbio 😉🤍 Here at J’aime Bridal we are here to help!

#idofashionweek #essenseofaustralia #bride #weddinginspo #cleanbride #simple

✨ ICYMI ✨ Essense of Australia Trunk Show happening this weekend, March 21st through March 23rd!

This is a special event where we bring in dresses for the weekend that we don’t always have in store! A perfect opportunity to try on multiple gowns for a limited time. We also offer special discounts during this event, so you won’t want to miss! Make sure to use the #linkinbio to secure an appointment slot, as this event is by appointment only. 🤍

#wedding #weddingday #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #weddinginspo #trunkshow #specialevent #essenseofaustralia #essensebride #essenseevent #essenseweddingdress #specialdiscounts

One of our favorite @essenseofaustralia gowns, style D3308… in black and white! 🤍🖤

Our @essenseofaustralia starts Friday, March 21st through Sunday, March 23rd! This will be your chance to see dresses we don’t always carry in the store. We also offer special discounts on dresses during weekends like these! Make sure to use the #linkinbio to see what appointments are available, as this event is by appointment only. 💕

Photographers:
@kd.atsatt
@mayaloraphoto
@magdalene.photo

#wedding #weddingday #weddingphoto #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #downtownpleasanton #jaimebridal #trunkshow #essenseofaustralia #essensebride #essensegowns #appointmentonly #specialevent

Let us count all the ways we LOVE @essenseofaustralia
Trunk Show Alert ✨ Essense of Australia ✨ Thursday, Mar 7th to Sunday, Mar 23rd

We 🤍 Essense for their affordable prices $1500 to $2200. (Plus 10% off this weekend too)
🤍 So many styles to choose from: Mermaid, A-Line, Ballgown, Lace, Clean, Floral, All the Sparkle…
🤍 Quick delivery available, just 1-4 weeks if the dress is in stock. Most gowns take 4 to 6 months to arrive once ordered. 10 week rushes available on all dresses. Want a new dress for this summer? You got it!
🤍 In house alterations to make that dress fit even better or customize it with sleeves, an overskirt or your personal style.

Just married 💍 Congratulations to our bride, Leia! She got her dress during a Designer Preview show and was one of the first brides to get her hands on it!

Vendor Team:

Venue: @seascapegcevents
Photography: @kassandrathomsenphotography
Florals: @dahliasanddetails
Beauty: @muahmakeupandhair
Bridal Salon: @jaimebridal
Groom’s Suit: @menswearhouse
DJ: @dj_raymix
Photobooth: @for_the_gram_photobooth

#wedding #weddingday #weddinginspo #weddingphotos #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #classicweddinggown #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #designerpreview #trunkshow #newlyweds

Princess vibes 👑 Congratulations to our bride, Alexandria!

Vendors:

Venue: @stdemetrios.info
Photography: @evalountzphoto
Bridal Gown: Private Label
Bridal Salon: @jaimebridal

#wedding #weddingday #weddinginspo #weddingphotos #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #churchwedding #privatelabelgown #princessweddingdress #ballgownweddingdress

The most glamorous new collection of dresses from @essenseofaustralia have been revealed tonight during their fashion show at #idofashionweek in Miami.

All the wants our brides have been asking for are here: long sleeves, body conscious fitted dresses, waist snatching basque and dropped waist… all the sparkle! 💖

If “Boho” was one dress!! 🌿✨

- This dress by @allwhowander has a “two-piece” style bodice, big bell flowy sleeves, and beautiful thick lace. If you’re interested in trying her on.. DM us or use our #linkinbio to book!🫶🏼

- Are you wanting a boho style wedding dress?

- #jaimebridal #ʙᴏʜᴏᴡᴇᴅᴅɪɴɢᴅʀᴇss #wedding #bridalsalon #allwhowander #bohoweddinginspiration #bayareawedding

This train + veil shot left us speechless! Not to mention the fortune cookie wall?! Congratulations to our beautiful bride, Miranda! 🤍

Vendors:

Venue: @silvercreekvalleycc
Photography: @helenawongphotography
Videography: @sevendcfilms
Florals: @caijoann
Beauty: @shannonle
Bridal Gown: @martinalianabridal
Bridal Salon: @jaimebridal

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #martinaliana #martinabride #martinalianaweddingdress #coutureweddingdress #bridalshop #bridalsalon #jaimebridal #downtownpleasanton #newlyweds

Dress spotlight! ✨

Photographers:
@nicolaleighphoto
@sarahrubingreenephotography
ohlovelywedding
@kyleringphotography
@hazylanestudios
@brysphotography_
@samantha.josette
@wild__opalphoto
@composingreality

#wedding #weddingday #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #bridalgowns #weddingdressphoto #dressspotlight

Another look at our new @essenseofaustralia in style D4195 🤍🪽 The detail on this dress is stunning!!

Remember.. this dress is available for quick delivery!! Of your getting married asap come visit us!! We have more quick delivery gowns listed on our highlight “quick delivery”

See you brides soon! XOXO✨🫶🏼

#jaimebridal #weddingdressinspo #dropwaist #wedding #3dpedals #classic #weddinginspo #bayareabride

Three words: Get. The. Bow. 👏

Vendors:

Venue: @wente @wenteevents
Photography: @marisaruthphotography
Beauty: @statussalonagency @girl_with_a_curlingiron
Bridal Salon: @jaimebridal
Florals: @pairs.and.pieces
Entertainment Services: @amospro

#weddings #weddingday #weddingphotos #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #classicweddinggowns #weddinggownwithabow #bowweddinggown #bowdressinspo

New Arrival from Essense of Australia 🤍 Loving the drop waist and delicate lace petals that trickle down the gown. Best part is that this dress is available on a quick delivery if you would like to wear it this summer!

You have the one you love ❤️…. Now let’s find you a dress you love. This new classic ballgown from @missstellayork is available to be shipped to us in a few weeks. Wanna get married this summer? We’ll make it happen. New dresses added to our “Quick delivery” Highlight #stellayork #stellayork8024 #jaimebridal #wedding

What are your dress wants and needs?! We wanna know!!🤭🫶🏼✨ Here at J’aime Bridal we have dresses for everyone! We can make anything happen!

Tell us in the comments down below!! If you have any questions regarding style.. DM us!!! We would love to help! 🤍

#jaimebridal #weddingdressinspo #bridalsalon #martinaliana #weddingdresssearch #weddingdress #bayareawedding #bayareabride #downtownpleasanton

Happy birthday to our bridal boss, Jaime! 💕 Adventurous, driven, and always getting things done- our boss keeps the bridal salon on point and makes it all look easy! We appreciate her so much! 🫶🏼

In N Out at the wedding? Iconic. ✨ Congrats to the beautiful bride groom!

Vendors:

Venue: @callippeevents
Photography: @capturedbyamandalen
Videography: @the.goodfolk.wedding.films
Day of Coordination: Laura Villanueva
Makeup: @misskatkit
Florals: @fruitvaledesigns
Musician/DJ: @dj_shawdy_entertainment
Caterer: @callippeevents
Dessert: @cupcakin.with.jacqueline
Bridal Salon: @jaimebridal
Bridal Gown: @essenseofaustralia

#wedding #weddingday #weddinginspo #weddingphotos #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #essenseofaustralia #essensebride #essensegown #innout

Long…to short!! Two in one dress!👏🏻🤍✨

This is a perfect option if your wanting two looks!! Make an appointment with us using #linkinbio to book now!!✨✨

Would you wear this??

#jaimebridal #bridalshop #weddingdressinspo #twoweddinglooks #wedding #bridalshop #downtownpleasanton #weddingbayarea

If you weren’t a ballgown girly before, you will be now! 😍✨

@kyleringphotography @brittneyilharreguy
@tom_moks_photography @artistryby_ella
@mckenzielynn_photography @marisasoto12
@bogdan_condor
@danirawsonphoto @rachelkcooney
@_kellymariephotography
@jasminemariephoto @meghananneh
@julia.rose.photography
@jennawestonphoto @arod317
@jordynsmallingphoto @k8stamper

#wedding #weddingday #weddingphotos #weddinginspo #weddingdress #weddinggown #weddingdressinspo #weddinggowninspo #bridalsalon #bridalshop #jaimebridal #downtownpleasanton #ballgownweddingdress #ballgowns #ballgownsilhouette

Are you dreaming of a shiny diamond looking wedding dress?✨💎 We have THE DRESS for you here at J’aime Bridal!! #sparklyweddingdress

- looking to book an appointment with us to try this dress on or even look at more dresses!? Use or #linkinbio for more information or feel free to give us a call 📞 🫶🏼

- If you are getting married in the next 7-12 months.. NOW is your time to start the dress search!! We want to help you achieve your wedding dress dreams! 🤍

- #weddingdressinspo #sparklydress #bridalshop #weddingdressssearch #bridalsalon #wedding #jaimebridal #downtownpleasanton #ido #bayareawedding

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